Is AI-based digital marketing ethical? Assessing a new data privacy paradox Jose Ramon Saura; Vatroslav ¿kare; Durdana Ozretic Dosen;

Tackling the AI-Creativity paradox: How educational innovation and knowledge unlocks positive-sum dynamics? Guihua Shen; Wulin Wu; Weilun Huang;

Fits like a glove? Knowledge and use of size finders and high-end fashion retail returns Pankaj C. Patel; Stefan Karlsson; Pejvak Oghazi;