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Journal of Innovation & Knowledge Unlocking the power of AI in CRM: A comprehensive multidimensional exploration
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Unlocking the power of AI in CRM: A comprehensive multidimensional exploration
Khadija Khamis Alnofeli
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kkska205@uowmail.edu.au

Corresponding author.
, Shahriar Akter, Venkata Yanamandram
School of Business, University of Wollongong, NSW 2522, Australia
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ISSN: 2444569X
Original language: English plumx
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