NUEVO ENFOQUE DEL NEGOCIO DE LAS TARJETAS BANCARIAS EN ESPAÑA Y EL NUEVO PAPEL A DESARROLLAR POR EL COMERCIANTE
FINANCIAL CARDS BUSINESS NEW APPROCH AND THE MERCHANTS' NEW ROLE IN THE SPANISH MARKET
Carlos Castillo Peces, Carmelo Mercado Idoeta, Daniel Corral de la Mata
Departamento de Economa de la Empresa, Universidad Rey Juan Carlos, Facultad de Ciencias Jurdicas y Sociales, Paseo de los Artilleros, s/n, E-28032, MADRID, España
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