Selección de franquiciados mediante simulación con análisis conjunto
* Departamento de Economía, Métodos Cuantitativos e Hª Económica, Universidad Pablo de Olavide. Ctra. de Utrera, km. 1, s/n, 41013 Sevilla (España). Tfn. (34) 954349171 — Fax: (34) 954349339
** Departamento de Administración de Empresas y Comercialización e Investigación de Mercados (Marketing), Universidad de Sevilla. Avda. Ramón y Cajal, n° 1, 41018 Sevilla (España). Tfn. (34) 954554427 / Fax: (34) 954556989
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