Artículo
Inversión exterior y modo de entrada: resolviendo la paradoja de la distancia cultural
Foreign direct investment and entry mode: contributing to explain the cultural distance paradox
Cristina López Duarte, Marta M. Vidal Suárez
Autor para correspondencia
Departamento de Administración de Empresas, Universidad de Oviedo, Facultad de Comercio, Turismo y CC. Sociales «Jovellanos», Avda. Luis Moya Blanco, 261, 33203 Gijón, Asturias
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