Integrating artificial intelligence with market research: A dual approach to boosting brand value Marinko Skare; Dean Sinkovic; Magdalena Kowalska; Anna Szwajlik;

Does digital-real integration drive enterprise ambidextrous innovation balance? Qianqian Shi; Yuanlei Deng; Tingli Liu; Xiaojun Liu;

AI adoption, employee depression and knowledge: How corporate social responsibility buffers psychological impact Byung-Jik Kim; Julak Lee;