Artículo
Impacto de la responsabilidad social empresarial en el comportamiento de compra y disposición a pagar de consumidores bogotanos
Impact of Corporate Social Responsibility on purchasing behavior and willingness to pay by Bogotá consumers
Impacto da responsabilidade social empresarial no comportamento de compra e disposição a pagar de consumidores de Bogotá
Percy Marquina Feldmana, Ezequiel Reficcob,
Autor para correspondencia
e.reficco@uniandes.edu.co
Autor para correspondencia. Calle 21 # 1-20, Universidad de Los Andes, Edif. Julio Mario Santo Domingo, Bogotá, Colombia.
Autor para correspondencia. Calle 21 # 1-20, Universidad de Los Andes, Edif. Julio Mario Santo Domingo, Bogotá, Colombia.
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