Influencias ambientales en la relación orientación al mercado-resultados del profesorado de marketing en la Universidad española
* Catedrático del Área de Comercialización e Investigación de Mercados. Departamento de Economía y Dirección de Empresas (Universidad de Zaragoza). Facultad de Ciencias Económicas y Empresariales, Gran Vía n° 2, 50005. Zaragoza. Tfno. 976762719. Fax: 976761767
** Profesor Titular de Escuela Universitaria del Área de Organización de Empresas. Departamento de Economía y Dirección de Empresas (Universidad de Zaragoza). Escuela Politécnica Superior, Carretera de Cuarte s/n, 22071. Huesca. Tfno. 976761000 (ext. 851328)
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