Atributos relevantes de calidad en el servicio y su influencia hacia la lealtad de marca en la industria aseguradora de automóviles en México
Quality service attributes and their influence on brand loyalty in the automobile insurance industry in México
Jorge Vera Martínez
ITESM, campus Ciudad de México
Marco Tulio Espinosa Mascarúa
ITESM, campus Ciudad de México
Leído
2832
Vecesse ha leído el artículo
1027
Total PDF
1805
Total HTML
| año/Mes | Html | Total | |
|---|---|---|---|
| 2025 12 | 13 | 7 | 20 |
| 2025 11 | 70 | 32 | 102 |
| 2025 10 | 48 | 30 | 78 |
| 2025 9 | 56 | 27 | 83 |
| 2025 8 | 60 | 15 | 75 |
| 2025 7 | 27 | 13 | 40 |
| 2025 6 | 36 | 13 | 49 |
| 2025 5 | 30 | 9 | 39 |
| 2025 4 | 47 | 8 | 55 |
| 2025 3 | 27 | 10 | 37 |
| 2025 2 | 32 | 9 | 41 |
| 2025 1 | 29 | 3 | 32 |
| 2024 12 | 25 | 10 | 35 |
| 2024 11 | 23 | 10 | 33 |
| 2024 10 | 22 | 10 | 32 |
| 2024 9 | 34 | 5 | 39 |
| 2024 8 | 22 | 3 | 25 |
| 2024 7 | 17 | 5 | 22 |
| 2024 6 | 12 | 7 | 19 |
| 2024 5 | 16 | 7 | 23 |
| 2024 4 | 22 | 4 | 26 |
| 2024 3 | 16 | 5 | 21 |
| 2024 2 | 13 | 7 | 20 |
| 2024 1 | 15 | 8 | 23 |
| 2023 12 | 18 | 5 | 23 |
| 2023 11 | 13 | 11 | 24 |
| 2023 10 | 19 | 6 | 25 |
| 2023 9 | 10 | 3 | 13 |
| 2023 8 | 16 | 5 | 21 |
| 2023 7 | 17 | 8 | 25 |
| 2023 6 | 34 | 4 | 38 |
| 2023 5 | 25 | 3 | 28 |
| 2023 4 | 11 | 1 | 12 |
| 2023 3 | 5 | 3 | 8 |
| 2023 2 | 16 | 2 | 18 |
| 2022 1 | 3 | 3 | 6 |
| 2022 12 | 26 | 2 | 28 |
| 2022 11 | 15 | 4 | 19 |
| 2022 10 | 7 | 8 | 15 |
| 2022 9 | 15 | 7 | 22 |
| 2022 8 | 10 | 3 | 13 |
| 2022 7 | 12 | 6 | 18 |
| 2022 6 | 10 | 5 | 15 |
| 2022 5 | 31 | 5 | 36 |
| 2022 4 | 17 | 8 | 25 |
| 2022 3 | 9 | 6 | 15 |
| 2022 2 | 11 | 4 | 15 |
| 2021 1 | 24 | 8 | 32 |
| 2021 12 | 28 | 10 | 38 |
| 2021 11 | 16 | 6 | 22 |
| 2021 10 | 8 | 9 | 17 |
| 2021 9 | 15 | 5 | 20 |
| 2021 8 | 9 | 3 | 12 |
| 2021 7 | 10 | 9 | 19 |
| 2021 6 | 4 | 6 | 10 |
| 2021 5 | 8 | 5 | 13 |
| 2021 4 | 12 | 8 | 20 |
| 2021 3 | 5 | 5 | 10 |
| 2021 2 | 4 | 8 | 12 |
| 2020 1 | 5 | 7 | 12 |
| 2020 12 | 4 | 6 | 10 |
| 2020 11 | 4 | 6 | 10 |
| 2020 10 | 4 | 7 | 11 |
| 2020 9 | 4 | 5 | 9 |
| 2020 8 | 6 | 6 | 12 |
| 2020 7 | 7 | 3 | 10 |
| 2020 6 | 5 | 4 | 9 |
| 2020 5 | 7 | 3 | 10 |
| 2020 4 | 7 | 2 | 9 |
| 2020 3 | 5 | 3 | 8 |
| 2020 2 | 10 | 4 | 14 |
| 2020 1 | 4 | 1 | 5 |
| 2019 12 | 7 | 6 | 13 |
| 2019 11 | 5 | 3 | 8 |
| 2019 10 | 7 | 2 | 9 |
| 2019 9 | 12 | 6 | 18 |
| 2019 8 | 8 | 1 | 9 |
| 2019 7 | 5 | 8 | 13 |
| 2019 6 | 31 | 20 | 51 |
| 2019 5 | 86 | 32 | 118 |
| 2019 4 | 24 | 6 | 30 |
| 2019 3 | 7 | 1 | 8 |
| 2019 2 | 4 | 15 | 19 |
| 2019 1 | 3 | 1 | 4 |
| 2018 12 | 0 | 4 | 4 |
| 2018 11 | 0 | 5 | 5 |
| 2018 10 | 3 | 12 | 15 |
| 2018 9 | 2 | 7 | 9 |
| 2018 8 | 2 | 21 | 23 |
| 2018 7 | 4 | 3 | 7 |
| 2018 6 | 3 | 5 | 8 |
| 2018 5 | 0 | 10 | 10 |
| 2018 4 | 2 | 6 | 8 |
| 2018 3 | 3 | 0 | 3 |
| 2018 2 | 2 | 5 | 7 |
| 2017 12 | 3 | 1 | 4 |
| 2017 11 | 2 | 1 | 3 |
| 2017 10 | 5 | 9 | 14 |
| 2017 9 | 8 | 8 | 16 |
| 2017 8 | 9 | 1 | 10 |
| 2017 7 | 16 | 1 | 17 |
| 2017 6 | 15 | 7 | 22 |
| 2017 5 | 19 | 2 | 21 |
| 2017 4 | 17 | 5 | 22 |
| 2017 3 | 11 | 71 | 82 |
| 2017 2 | 8 | 7 | 15 |
| 2016 1 | 10 | 3 | 13 |
| 2016 12 | 6 | 20 | 26 |
| 2016 11 | 13 | 24 | 37 |
| 2016 10 | 17 | 13 | 30 |
| 2016 9 | 9 | 15 | 24 |
| 2016 8 | 7 | 2 | 9 |
| 2016 7 | 6 | 7 | 13 |
| 2016 6 | 10 | 35 | 45 |
| 2016 5 | 6 | 15 | 21 |
| 2016 4 | 3 | 21 | 24 |
| 2016 3 | 9 | 7 | 16 |
| 2016 2 | 9 | 4 | 13 |
| 2015 1 | 8 | 16 | 24 |
| 2015 12 | 12 | 14 | 26 |
| 2015 11 | 8 | 4 | 12 |
| 2015 10 | 13 | 8 | 21 |
| 2015 9 | 12 | 9 | 21 |
| 2015 8 | 9 | 2 | 11 |
| 2015 7 | 3 | 0 | 3 |
| 2015 6 | 3 | 2 | 5 |
| 2015 5 | 3 | 2 | 5 |
| 2015 4 | 9 | 3 | 12 |
| 2015 3 | 4 | 1 | 5 |
| 2015 2 | 6 | 0 | 6 |
Mostrar todo