Marketing mix effects on private labels brand equity | European Journal of Management and Business Economics

Statistics

Article

Marketing mix effects on private labels brand equity

Carmen Abrila,

Corresponding author

cabril@ccee.ucm.es

Corresponding author.

, Belén Rodriguez-Cánovasb

a Facultad de CC Económicas y Empresariales, Universidad Complutense, Campus de Somosaguas, 28223 Madrid, Spain

b Universidad Pontificia de Comillas, C/Alberto Aguilera 23, 28050 Madrid, Spain

Read

7314

Times
was read the article

1832

Total PDF

5482

Total HTML

Share statistics

Article information

ISSN: 24448451
Original language: English

DOI:10.1016/j.redeen.2016.09.003

The statistics are updated each day

Year/Month	Html	Pdf	Total

2024 April	54	10	64
2024 March	107	17	124
2024 February	90	13	103
2024 January	75	15	90
2023 December	73	17	90
2023 November	92	21	113
2023 October	98	24	122
2023 September	78	7	85
2023 August	45	12	57
2023 July	84	15	99
2023 June	65	24	89
2023 May	136	35	171
2023 April	99	17	116
2023 March	93	27	120
2023 February	59	20	79
2023 January	99	35	134
2022 December	65	7	72
2022 November	53	15	68
2022 October	55	23	78
2022 September	50	24	74
2022 August	54	22	76
2022 July	44	26	70
2022 June	71	18	89
2022 May	49	19	68
2022 April	64	33	97
2022 March	56	25	81
2022 February	73	12	85
2022 January	84	25	109
2021 December	42	12	54
2021 November	61	18	79
2021 October	67	33	100
2021 September	50	23	73
2021 August	30	10	40
2021 July	56	16	72
2021 June	48	17	65
2021 May	59	19	78
2021 April	182	42	224
2021 March	122	38	160
2021 February	90	30	120
2021 January	73	25	98
2020 December	107	28	135
2020 November	90	31	121
2020 October	85	21	106
2020 September	83	31	114
2020 August	59	15	74
2020 July	37	15	52
2020 June	70	19	89
2020 May	77	25	102
2020 April	71	24	95
2020 March	101	28	129
2020 February	80	27	107
2020 January	55	23	78
2019 December	69	31	100
2019 November	75	25	100
2019 October	42	17	59
2019 September	48	17	65
2019 August	36	7	43
2019 July	34	22	56
2019 June	60	31	91
2019 May	34	73	107
2019 April	74	56	130
2019 March	52	18	70
2019 February	39	14	53
2019 January	34	6	40
2018 December	62	29	91
2018 November	48	15	63
2018 October	55	10	65
2018 September	49	40	89
2018 August	44	10	54
2018 July	24	8	32
2018 June	44	10	54
2018 May	42	21	63
2018 April	49	6	55
2018 March	41	6	47
2018 February	28	7	35
2018 January	31	7	38
2017 December	34	4	38
2017 November	32	10	42
2017 October	26	7	33
2017 September	35	13	48
2017 August	21	8	29
2017 July	25	2	27
2017 June	32	48	80
2017 May	60	17	77
2017 April	38	16	54
2017 March	36	40	76
2017 February	85	14	99
2017 January	21	7	28
2016 December	53	16	69
2016 November	10	15	25
2016 October	0	1	1

Show all

Indexed in:

Follow us:

Statistics

Indexed in:

Follow us:

Statistics

Subscribe to our newsletter